Más Abrazos Pódcast by Huggies
As the scriptwriter for the second season of Más Abrazos by Huggies, I had the incredible opportunity to shape each episode to support mothers in their journey through the ups and downs of motherhood. My role included not only creating engaging scripts, but also developing a comprehensive content plan that outlined the monthly publication schedule and promotional strategies for social media and websites. I aimed to ensure that every episode resonated with the audience, offering valuable insights and fostering a sense of community among moms navigating the beautiful chaos of parenting.
Plenitud Pieles Bien Vividas
I collaborated with Plenitud as a scriptwriter for five videos focused on senior adults. In addition to crafting the scripts, I also handled the copywriting for social media and email marketing content. This involved developing engaging and persuasive messages that resonated with the target audience, highlighting the importance of the topics discussed in the videos. My work ensured that our messaging was consistent and effectively communicated the value of Plenitud’s offerings, ultimately enhancing the project's impact.